New Zealand beef meets or exceeds buyer quality expectations for taste, tenderness, safety and consistency. Fine textured and naturally nutritious, these distinctively flavorsome products are expertly produced. Tender and lean, a healthy food with taste appeal, it makes the meal and inspires the menu. Many factors affect meat quality, New Zealand's experienced beef farmers are expert at them all. At every stage of the production system, growers work towards delivering a product that is as pure and natural as possible, without compromising the wellbeing of individual animals. Taking a natural product and raising it carefully you can taste the quality of New Zealand meat.